Market intro to Spain
Join the Trade Council and Odense Robotics this October, where you can learn about the robotics and automation market in Spain, and how Danish companies can play an important role in the robotization of the Spanish automotive industry.
Join the Trade Council and Odense Robotics this october and learn more about the robotics and automation market in Spain.
With a growing interest in new markets from the Danish cluster for robotics, automation and drones, Odense Robotics and the Trade Council invites you to join us for a deep dive into the Spanish market.
Spain is the second largest vehicle manufacturer in the EU and has a well-established value chain with around 1,000 local subcontractors for OEM and Tier 1. The subcontractors to the automotive industry (the component manufactures (Tier 2) and parts suppliers (Tier 3)) are undergoing a transformation moving towards more digitalized and automated production set-ups. A transformation that is driven by the green transformation of the European automotive industry (electrified and e-fuel) and by shortages in the workforce. This creates an open window for Danish companies wishing to explore new business opportunities.
There is both political and economic motivation to maintain and expand the strong component manufacturing industry in Spain with Tiers 2 and 3 mostly being Spanish owned companies. And many projects and initiatives are supporting the green transformation of the automotive industry.
Join us and learn about the opportunities in the Spanish automotive industry in the years to come where there is a high demand for advanced manufacturing solutions.
The market introduction will provide you with insights from a new market report on Spain along with insights on how to access the Spanish market and hands-on experience from a company perspective.
Be inspired and gain insights on:
- What defines the Spanish market for robotics and automation?
- What are the opportunities and challenges for entering the Spanish market?
- What technology demands are there and where do Danish companies have a competitive advantage?
- What kind of support can you get when you wish to enter a new market?
The event is targeted at Danish robot and automation companies wishing to expand to new markets.
The event is organized by Odense Robotics, the Trade Council, Ministry of Foreign Affairs of Denmark, and Business Hub Fyn.
FACT BOX: Manufacturing of vehicles and components in Spain
Did you know that:
- Spain is the 2nd largest automaker in Europe and the 9th largest in the world“.
- There are 9 multinational brands with 17 plants in Spain.
- Spain manufactured 2.1 million vehicles in 2021, including 16 electrified models.
- The Spanish automotive industry turnover represents 10% of Spain’s GDP and 18% of total exports.
- The industry generates 9% of total employment, nearly 2 million jobs are linked to this industry.
- The automotive industry invests on average an estimated €4 billion a year in expanding and modernizing plants.
- 86% of the vehicles and 60% of the auto-parts manufactured in Spain were exported worldwide in 2021.
Source: “Tier 2 and 3 Automotive Manufacturing Spain”. Market report made by the Trade Council of Denmark in Spain for Odense Robotics 2023.
The event is organised by:
- Odense Robotics
- The Trade Council – Ministry of Foreign Affairs of Denmark
- Business Hub Fyn
- 14.00
Welcome and introduction
Julie Thygesen Rydahl, International Project Manager, Odense Robotics - 14.10
Spain as a growth market for robotics and automation in the automotive industry
Explore the new market report that gives a sector analysis of robotics and automation in Spain with a focus on automative manufacturing and the opportunities for Danish robot- and automation companies
Lars Honoré Hoffman, Digital Sales Advisor, Trade Council, The Danish Embassy, Madrid, Spain
Carsten Rosendahl, Head of Trade, Spain - 14:45
Networking, coffee & cake
- 15.00
The Spanish automotive market - potential and challenges Brief introduction of the Spanish automotive market.
Challenges of Spanish market from manufacturing side and potential for automation
Mario Nombela, Global Key Account Manager for Southern Europe & UK, Universal Robots - 15.20
How to get support for entering new export markets
Michael Nørregaard, International Advisor, Trade Council - Ministry of Foreign Affairs of Denmark - 15.45
Q&A and network
- 16.00
Thank you for today
Photos and participant list:
Please note that photos might be taken during event. Odense Robotics will use these for marketing and publicity of our initiatives on our website, in social media and in any third party publication. Upon request, the participant email list can be shared with participants and event partners.
Please contact us if you have any concerns or if you wish to be exempted from these activities.
Odense Robotics is co-funded by the Danish Board of Business Development, the Danish Agency for Higher Education and Science and the European Union, as well as a broad range of projects and partnerships.
Information
Odense
23 October 2023 14:00 - 16:00
Odense
Videnbyen, Cortex Park, 5230 Odense M – Pink RoomPrice
Free
Internationalisation